Vidwan-ID : 141151



  • Dr VENKATA RAO YEDLA

  • Professor
  • Pondicherry University
Publications 2003 - 2019

Publications

  • 20
    Journal Articles
  • 6
    Book
  • 1
    Conference
    Proceedings
  • 6
    Projects

Google Scholar

Co-author Network


Expertise

Hospitality, Leisure, Sport and Tourism

Human Resource Management in Tourism Industry and Tourism Entrepreneurship, International Management

Personal Information

Dr VENKATA RAO YEDLA

Male
Department of Tourism Studies School of Management
Puducherry, Pondicherry, India - 605014


Experience

  • Professor

    Department of Tourism Studies

    Pondicherry University

  • Associate Professor

    Department of Tourism Studies

    Pondicherry University

  • Reader

    Pondicherry University

  • Lecturer

    Department of International Business

    Pondicherry University

  • Lecturer

    Department of Business Administration

    Assam University

  • Lecturer

    Department of Human Resource Management

    Sir C R Reddy College, Eluru


Qualification

  • MBA

    University of Madras

  • FDP

    Indian Institute of Management, Ahmedabad

  • Ph.D.

    Tezpur University

  • UGC NET

    University Grant Commission

  • M.A.

    Andhra University

  • MHRM

    Andhra University

  • B.A.

    Sri Krishnadevaraya University

  • 12th

    Sri Venkateswara Junior College

  • 10th

    Z P H School Bhimadole


Honours and Awards

2018

Best Paper presentation

Indian Institute of Travel and Tourism Management

2005

Best Research Paper Award

Indian Institute of Management Ahmedabad

1995

First Ranker (Gold medal )

Andhra University

2018

Best Paper presentation

Indian Institute of Travel and Tourism Management

2005

Best Research Paper Award

Indian Institute of Management Ahmedabad

1995

First Ranker (Gold medal )

Andhra University

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Doctoral Theses Guided

2. Mr. B. Thrinadha Rao was awarded Ph.D. degree for his thesis entitled Performance of APTDC (Andhra Pradesh Tourism and Development Corporation). ,

3. Mr. A. Saravanan was awarded Ph.D. degree for this thesis entitled Public Private Partnership in TTDC (Tamilnadu Tourism and Development Corporation) Hotels in Tamilnadu. ,

4. Ms. Rachel Jessi was awarded Ph.D. degree for her thesis entitled Employee Engagement in Hotel Industry of Puducherry. ,

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2. Mr. B. Thrinadha Rao was awarded Ph.D. degree for his thesis entitled Performance of APTDC (Andhra Pradesh Tourism and Development Corporation). ,

3. Mr. A. Saravanan was awarded Ph.D. degree for this thesis entitled Public Private Partnership in TTDC (Tamilnadu Tourism and Development Corporation) Hotels in Tamilnadu. ,

4. Ms. Rachel Jessi was awarded Ph.D. degree for her thesis entitled Employee Engagement in Hotel Industry of Puducherry. ,

5. Wasim Ahmed was awarded Ph.D. degree for his thesis entitled A study on the satisfaction and behavioral intention of foreign tourist visiting Bodhgaya. ,

6. Mr. Rohit Borlikar was awarded Ph.D. degree for his thesis entitled Agri-tourism in India: Prospects and Challenges. ,

7. Mr. Prem Kumar was awarded Ph.D. degree for his thesis entitled Role of social media in promoting tourists destination. ,

8. Mr. Sumit Kumar Singh was awarded Ph.D. for his thesis entitled Tourism education in India : Skill set gap analysis.,

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Membership In Professional Bodies

2019

Bharatiya Sikshan Mandal

Life Member

2018

Puducherry State Councils Member of Confederation

Invited Member

2010

Euro Asia Tourism Studies Association

Member

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2019

Bharatiya Sikshan Mandal

Life Member

2018

Puducherry State Councils Member of Confederation

Invited Member

2010

Euro Asia Tourism Studies Association

Member

2008

Board of School of Management, Pondicherry University

Member

2000

Indian Tourism & Hospitality Congress

Life Member

1998

All India Management Association

Member

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Membership In Committees

2020

Board of Studies, School of Tourism Studies, Avinashlingam University, Coimbatore

Member

2019

Board of Studies, School of Tourism and Hospitality Management, Madurai Kamaraj University, Madurai

Member

2019

Board of Curriculum Development Committee, Department of Tourism, Kerala Central University, Kasrgod, Kerala

Member

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2020

Board of Studies, School of Tourism Studies, Avinashlingam University, Coimbatore

Member

2019

Board of Studies, School of Tourism and Hospitality Management, Madurai Kamaraj University, Madurai

Member

2019

Board of Curriculum Development Committee, Department of Tourism, Kerala Central University, Kasrgod, Kerala

Member

2018

Board of Studies, Department of Tourism and Hospitality Management, Acharya Nagarjuna University, Guntur, Andhra Pradesh

Member

2017

Executive Council, Pondicherry University. Puducherry

Member

2017

Board of Studies, Department of Tourism, Community College, Pondicherry University

Member

2014

Canteens Management Committee of Pondicherry University

Chairman

2013

Society for Economics and Management Research (SEMAR) and International Journal of Economics and Management Science

Member

2013

Students’ Grievances Redressed Committee’ of Pondicherry University

7) Advisory Committee Member

2013

8) House Allotment Committee, Pondicherry University

Member

2012

Board of Under graduation in Tourism, Pondicherry University

Chairman

2012

Board of Studies, Department of Tourism and Hospitality Management, Mother Terisa’s Women University, Kodaikenal

Member

2011

Board of Post-Graduation in Tourism, Pondicherry University

Chairman

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Research Projects

Social Networks in Tourism Industry, Pro-Poor and Accessible Tourism under Democratization of Tourism Operations and Entrepreneurship Development in Tourism

Funding Agency : UGC-SAP (DRS-II)

Profile of Foreign Tourists visiting Puducherry

Funding Agency : Ministry of Tourism, Government of Puducherry

Junk Food Consumers in Tourism : A study on Travel Dining Behaviour of Young-Adult Tourist in Pondicherry’

Funding Agency : Indian Institute of Public Administration (IIPA)

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Social Networks in Tourism Industry, Pro-Poor and Accessible Tourism under Democratization of Tourism Operations and Entrepreneurship Development in Tourism

Funding Agency : UGC-SAP (DRS-II)

Profile of Foreign Tourists visiting Puducherry

Funding Agency : Ministry of Tourism, Government of Puducherry

Junk Food Consumers in Tourism : A study on Travel Dining Behaviour of Young-Adult Tourist in Pondicherry’

Funding Agency : Indian Institute of Public Administration (IIPA)

The Impact of Tourism Entrepreneurship on Growth of Tourism Industry: A Study of Union Territory of Puducherry’

Funding Agency : Ministry of Tourism, Government of India, New Delhi

Promoting Tourism Industry through Tourism Entrepreneurship

Funding Agency : UGC-SAP (DRS-I)

The Impact of Tourism Entrepreneurship on Growth of Tourism Industry: A Study of Union Territory of Puducherry

Funding Agency : Council of Social Science Research (ICSSR)

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