Profile-ID : 65557

  • Dr. Madhavaiah C.

  • Assistant Professor
  • Pondicherry University
Publications 2015 - 2018

Publications

  
  • 3
    Journal Articles
  • 1

Citations / H-Index

13 Citations
1 h-index

Google Scholar

Co-author Network


Expertise

Management

Marketing Management, Insurance

Personal Information

Dr. Madhavaiah C.

Male
Department of Management Studies-Karaikal Campus School of Management, Behind Arignar Anna Arts College, Bhartiyar road
India,Pondicherry,Karaikal - 609605


Experience

  • Assistant Professor

    Pondicherry University,Karaikal


Qualification

  • Ph.D

    Sri Venkateswara University


Doctoral Theses Guided

2015

Consumer Perception, Attitude and Behavioural Intention towards Use of Internet Banking Services in India

Irfan Bashir, Pondicherry University

2015

The Effect of Selected Marketing Activities on Brand Equity: A Study of Branded Apparel Retailers in Bengaluru

Syed Irfan Shafi, Pondicherry University

2015

Consumer Perception, Attitude and Behavioural Intention towards Use of Internet Banking Services in India

Irfan Bashir, Pondicherry University

2015

The Effect of Selected Marketing Activities on Brand Equity: A Study of Branded Apparel Retailers in Bengaluru

Syed Irfan Shafi, Pondicherry University

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